K PASSA is Sponsored by XLRQ.com    
 
                 

 

WELCOME
TO
K PASSA
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An internet podcast
discussing modern
trends in business
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HOSTED BY
Michael Scott

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© Copyright 2008 XLRQ.com

A WORD FROM OUR SPONSOR

       

About K PASSA
Anita Scott, Owner
XLRQ.com

XLRQ.com is a website development firm that helps companies use the tools of the internet for more effective sales and marketing communications. Producing KPASSA is an effort to expose local business owners to the fun and ease of using digital media in their business communications.

 


Frequently Asked Questions
for Listeners
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Guest Information

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Other Audio Podcasts
www.thoughtaudio.com

   
 

LISTEN TO THE CURRENT K PASSA SEGMENTS

       
 

Thinking Outside the Cube
Steven Hilferty, Co-author

For those who choose the small business route of employment achieving growth and success holds many challenges. Steven talks in this interview about 8 Simple Secrets for Small Business Owners, a book written to highlight eight vital areas necessary for small business success.
http://www.8secrets.biz

   
 

       
 

Eat a Carrot
Dr. David DeBonis, Chiropractor

Although many people do not credit the chiropractic practice as legitimate medical care, David, the son of a chiropractor, has many years of seeing the life changing benefits of his chosen profession. Listen to his strong convictions about obtaining health and wellness in our age of challenging health conditions.
http://www.DrDeBonis.com/

   
 

       
 

Getting to the Top
Robert Sexton, Star Position

In the internet environment, search engines have taken on a very important role when trying to locate information. In this segment, Robert discusses a different way to get to the top of searches, with the use of a special toolbar that helps direct and place your business at the top of the search results.
www.StarPosition.com

   
 

       
 

High Tech in Higher Education
Americ Azevedo, Lecturer: University of California, Berkeley

Americ expresses his very well-seasoned views of technology and digital communication in this interesting segment. He discusses the advantages and challenges of using podcasts, the internet and technology on higher education.
www.well.com/~americ | Wind & Fire

   
 

       
 

Digital to Disc
Asheesh Barman, Executive VP, Acutrack

With so much content available on the internet you may think that CDs and DVDs will soon be a thing of the past - but think again! Acutrack, a long-standing CD and DVD manufacturer is now leading the way in on-demand media solutions. Listen to how it all works for a growing number of customers.
www.Acutrack.com   888-234-3472

   
 

K PASSA SEGMENTS FROM SEASON ONE

       
 

An Outside View
Norma Martinez-Rubin, Evaluation Focused Consulting

Community health organizations that are implementing programs need an outside source to help determine the effectiveness of their plans. This is where Norma enters with expertise on gathering, organizing and compiling information into an overview of the program and impacts. www.EvaluationFocused.com

   
 

       
 

A Place in the Network
Rhiannon (Rea) Shiek, Loan Officer
Oak Leaf Funding, Walnut Creek

Networking and mixers are a wonderful way to mingle with other professionals within the Bay Area. Listen to Rea Shiek's interesting view on the whole scheme of networking and the plans she is attempting to develop with potluck mixers.
www.OakLeafFunding.com

   
 

       
 

Shop Til You Drop
Lou York, Affinity Shopping Network

The online shopping craze is here to stay and according to Lou York - he wouldn't want it any other way. Listen to Lou and hear how adding a prefab shopping center to your website can increase traffic and bring revenue. www.ASNworld.com

   
 

       
 

Food for the Foodies
Lynn Byram, Sigi's Food & Catering

The gourmet food craze has truly taken the world by storm and nowhere more evident than within California. So when people gather for events and special occasions in this area - not just any food will satisfy their hunger. That’s when you need a unique catering company with the total devotion and passion for creating and preparing excellent food. www.sigisfoodcatering.com

   
 

       
 

It's More than the Money
Brian Gentry, Branch Manager
Fremont Bank, Pleasanton

Listen to Brian Gentry from Fremont Bank and you may begin to feel that maybe those low-tech, old fashioned values are the ones that are the most innovative after all. Add a personal face-to-face banker, active involvement in the local community and hands-on customer service and you've got a unique banking approach. www.FremontBank.com

   
 

       
 

Destination as Destiny
Pete Conley, RE/MAX and
Past President of the Livermore Downtown Association

If you think of Livermore as a town that only houses a rodeo then you haven't heard how people like Pete Conley, entreprenaur and previous president of the Livermore Downtown Association are influencing change. It is people like Pete that are putting Livermore on the Tri-Valley map in a whole new way. www.447pete.com www.LivermoreDowntown.com

   
 

       
 

The Human Factor
Cheryl Teague, Optimal HR Services

It may surprise you that one place business owners can find a heap of business profitability is managing human resource objectives, directives and outcomes. But it doesn't surprise Cheryl Teague, who has made a business of dealing with the human resources within a company. www.OptimalHRServices.com

   
 

       
 

The Connoisseur of Fashion
Bennie McKay, Accs'entials

Within this Mecca of malls and mass merchandise there are still a few places that cater to the specific fashion needs of an individual being - just not that many in Pleasanton. In fact, if your style requires you to wear more than scrubs everyday for every occasion, then you should know Bennie McKay. www.Accsentials.com

   
 

       
 

It's Lonley at the Top
Sandy McMahon, President and Owner
Renaissance Executive Forums, Silicon Valley

As unique as every business thinks they are, it is amazing to find out that business problems are somewhat universal. But if you are the CEO of the company who do you go to to help discuss and solve those complex problems? Well listen to Sandy McMahon and he will give you at least one answer to that question. www.ExecutiveForums.com

   
 

       
 

It Takes Two to Tango
Elizabeth Rupp & Steven Jaeger, Tri-Valley Personal Chefs

When you find yourself in need of a powerful couple who can cook, manage, plan and help serve your catered events here is a pair to consider: Elizabeth Rupp and Steven Jaeger, partners in Tri-Valley Personal Chefs. Take a listen to how they can make it happen for your next catered event. www.TVPchefs.com

   
 

       
 

You Can't Take it With You
Jon E. Rosell II, Attorney at Law

Do you have a will? It seems most people don't want to deal with the hard issues of death during the time that is most appropriate - when they are still alive. Listen to Jon E. Rosell, a Pleasanton Attorney specializing in Elder law, explain why not preparing for your death can be the worst decision in your life.

   
 

       
 

Home Sweet Home
Mike Baldwin, MillCreek at Windemere

In a geographic area where housing is in short supply, who would think that apartment living could be a driving force in feeding the business ecosystem for the Tri-Valley area? Listen to Mike Baldwin as he talks about the benefits of not owning a house, but renting a home. www.MillCreekWM-apts.com

   
 

       
 

The Construction Cushion
Archie Mares, Owner
Mares & Dow Construction

Somtimes trying to make a jump from a starter fixer-upper home to a larger family home has pitfalls when it comes to estimating the renovations required to increase resale value. Listen as Archie Mares brings some interesting observations to the current housing market here in the Bay Area. www.maresdow.com